The Benefits of Hiring a Marketing Consultant

Have you thought about hiring a marketing consultant but not sure if it’s right for you? Or are you looking for a solution to your marketing needs but not sure where to turn?

We’ve listed our top 9 benefits of hiring a marketing consultant for your business:

• You can have specialist support whenever you want - for as short or as long as you need, or your budget allows.

• You have no other obligations other than paying the invoice - no other PAYE requirements or HR burdens such as lengthy onboarding. No ongoing commitments to the headcount.

• No outlay for IT equipment, phones or even desk space - we are used to homeworking!

• You can keep your team on the day job and get a consultant to work on specific projects. This way, you don't lose the focus or risk the day-to-day not being attended to. It's a good way to get a head-start on future projects - keeping you agile and competitive.

• You could get an expensive, knowledgeable and experienced resource that you may not be able to justify full-time but you can get it for a cost-effective period of time. This might enable you to get ahead of where you would have been otherwise if you had to wait to be able to justify a full-time Marketing Director.

• A consultant will very often be able to available to start quickly as can be flexible with their time. Therefore if you have a sudden vacancy, you can get a consultant as an interim solution.

• Hiring a consultant who is also working for different clients, will actively bring their learnings and insight from these clients giving you a varied point of view.

• Consultants are more likely to have the capacity to stay on top of industry learnings via webinars, podcasts and online learning. Sadly, most full-time employees never get the chance for their own personal development.

• Consultants are results driven and can work to deadlines.

Here at The Property Marketing Strategists, we are passionate about marketing and how it can help businesses to grow. We have a wealth of knowledge and experience in all aspects of marketing and believe we can help take your business to the next level.

If you’d like to chat further about your marketing needs, please get in touch.