THE CROWD AGENCY

THE CROWD AGENCY

STUDENT MARKETING

INSIGHT AND BRAINSTORM WORKSHOP

The Crowd Agency produce exceptional campaigns for their clients, helping brands to make lifelong connections with students. They understand the importance of knowing what their customers want and were therefore keen to work with us and use the student research we have produced to help them to perfect their product offering.

We held a bespoke face-to-face workshop for The Crowd Agency to help them to understand how to market to accommodation providers, looking at opportunities and challenges and also to give them an understanding of what community means to students.

The workshop not only gave a student accommodation bootcamp providing key insights into how PBSA operators are structured and the challenges the marketing and operations team can face within an operational cycle but we were able to provide relevant insights from our Gen Z research to give The Crowd Agency some real data on what students want from their community, how they want to co-live and how they use technology. We were then able to use these findings to brainstorm their products and services.

Our tailored workshop gave the team an opportunity to come together for the day and they came away with lots of new ideas and solutions.

We maintain a strong partnership with The Crowd Team who also support us as a sponsor for our Youth Forum research programme.

  • “The quality and depth of the research were fantastic and, because they have such great understanding of the market, were able to identify trends and opportunities aligned to our business.”

    Tom Sutcliffe, Commercial Director - Scape.

  • “TPMS go above and beyond to deliver thorough work for the client – and are always looking to challenge and improve the university accommodation and PBSA sectors.”

    Richard Gabelich - SFG

  • “TPMS ARE FOCUSED ON DELIVERING FOR THEIR CLIENTS. THOUGH CONSULTANTS, THEY FEEL LIKE ONE OF THE TEAM. STRIVING TO DELIVER THE BEST OUTCOMES FOR OUR BUSINESS THROUGH EVIDENCE-BASED DATA AND CREATIVE THINKING.”

    Rob Moyle, CEO – Collegiate AC.

  • “The Property Marketing Strategists are making a big impact in the industry. ”

    Jane Crouch, CEO – Fresh

  • “Through a robust marketing strategy over the past year, we have gone from a standing start to nearly full occupancy pre-opening. TPMS have the knowledge and experience to deliver mobilisation of a new asset, with an extensive network and creative ideas and solutions to solve challenges along the way.”

    Viv Watts, Managing Partner, Oasis Holding

  • “THE MARKETING REVIEW TPMS CARRIED OUT FOR US HAS ENABLED US TO TAKE A LOOK AT OUR ENTIRE MARKETING STRATEGY AND TAKE ON BOARD THEIR RECOMMENDATIONS. SOMETIMES YOU NEED SOMEONE FROM OUTSIDE THE ORGANISATION TO HAVE A FRESH LOOK AT WHAT NEEDS TO BE DONE. THEIR EXPERIENCE AND KNOWLEDGE OF THE SECTOR IS EVIDENT AND ENABLES THEM TO GET RESULTS QUICKLY.”

    Rommel Faytaren, Director of Commercial Services, Optivo